The use of a male fairy godmother as the discriminator of all knowledge and wisdom was a comical devise, but it worked. I prefer the mystical approach in business books because they don't try to make it sound TOO realistic. We all know the situation is contrived to maximize the ability to tell a lesson, so we might has well have a laugh at the same time. That being said the information is simple and useful. The examples were clear (if a little exaggerated) and memorable. The concepts behind them didn't stick as well as the examples, but its a short enough read that it wouldn't hurt to skim the book for a refresher.

Like most Ken Blanchard books, this is a great allegorical story: simple and to the point. At 20 years old, I believe it's still very applicable today.

Oh boy...this is the weakest of the Ken Blanchard books I've read. I got sick of the fairy godmother nonsense and skipped through the 3 points, wrote them down and done. I enjoyed "One Minute Manager" and "Fish!" much more.

Great approach to creating amazing customer experiences! Very fun and easy read too.

I had to read this for a work conference. Can’t say I recommend it.

Aan de hand van een verhaal worden de drie geheimen over hoe een fan van je klant te maken uitgelegd. Dat voelt soms een beetje knullig, maar het is daardoor een toegankelijk boekje dat makkelijk te begrijpen is. Het is wel iets minder praktisch en concreet dan ik had gehoopt. Desondanks inspirerend om te luisteren en heeft me nieuwe dingen geleerd die ik hoop toe te passen om een betere ondernemer te worden.

Raving Fans: A Revolutionary Approach to Customer Service by Ken Blanchard and Sheldon Bowles uses a parable to present a logical business approach to customer service, from the goals of the organization, customer interactions, and a tie in of compensation and rewards. Diverse examples are used to illustrate the different parts of the process. The book presents cohesive and valuable lessons despite a somewhat cutesy and stylized writing approach.

Read my complete review at: http://www.memoriesfrombooks.com/2015/06/raving-fans-revolutionary-approach-to.html

This is like the go-to book in my workplace. Not very enjoyable, but I heard the audiobook is better.