Rajkumar Venkatesan

3 books

Marketing Analytics: Essential Tools for Data-Driven Decisions by Ronald T. Wilcox, Paul W. Farris, Rajkumar Venkatesan

Marketing Analytics: Essential Tools for Data-Driven Decisions

Darden Business

Ronald T. Wilcox, Paul W. Farris, Rajkumar Venkatesan

312 pages • hardcover

nonfiction business economics education informative medium-paced
Cutting Edge Marketing Analytics: Real World Cases and Data Sets for Hands On Learning by Rajkumar Venkatesan

Cutting Edge Marketing Analytics: Real World Cases and Data Sets for Hands On Learning

Rajkumar Venkatesan

316 pages • digital • 2014

Cutting-Edge Marketing Analytics: Real World Cases and Data Sets for Hands on Learning by Paul W. Farris, Ronald Wilcox, Rajkumar Venkatesan
Cutting-Edge Marketing Analytics: Real World Cases and Data Sets for Hands on Learning
—
Paul W. Farris, Ronald Wilcox, Rajkumar Venkatesan

Cutting-Edge Marketing Analytics: Real World Cases and Data Sets for Hands on Learning

Paul W. Farris, Ronald Wilcox, Rajkumar Venkatesan

300 pages • hardcover • 2014

informative medium-paced