This is a pretty cozy read. It reminded me a lot of Sarah Addison Allen's small, magic NC town books, although Allen is a sharper writer. I really like the conceit of the book and the setting, but ultimately too much relies on people acting completely randomly for plot reasons (characters consistently eating pies made by a lady they KNOW has the power to erase memories with pie is hand waved away) and that got frustrating. I would recommend Garden Spells by Sarah Addison Allen instead.