An incisive and entertaining collection of essays published in 1957 on semiology and the creation of modern myths. From the 2012 Kirkus Review: "It’s remarkable that essays written more than a half-century ago, on another continent, should seem not merely pertinent but prescient in regard to the course of contemporary American culture." Highlight to the essays "Soap-powders and Detergents," which I read while surrounded by antibacterial foams at a clinic, "The Nautilus and the Drunken Boat,"and "Novels and Children."