A review by aishaayoosh
Predictably Irrational: The Hidden Forces That Shape Our Decisions by Dan Ariely

4.0

“We have an irrational compulsion to keep doors open. It's just the way we're wired. But that doesn't mean we shouldn't try to close them.”

“We need to drop out of committees that are a waste of our time and stop sending holiday cards to people who have moved on to other lives and friends. We ought to shut them because they draw energy and commitment away from the doors that should be left open—and because they drive us crazy.”

I really enjoyed the conclusions conveyed from each chapter of this book. The examples were tiresome and long winded for my liking so I skimmed through most of it.
I think this is perfect reading for anyone into behavioural economics, marketing or anyone looking to know why we behave so irrationally in the face of making decisions.


The above quote stuck with me; less doors open = mental peace ✌