Staying Street Smart In The Internet Age: What Hasn't Changed About the Way We Do Business by Mark H. McCormack

Staying Street Smart In The Internet Age: What Hasn't Changed About the Way We Do Business

Mark H. McCormack

256 pages first pub 2000 (editions)

nonfiction business informative medium-paced
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Description

The founder of the world's most important sports marketing firm offers a practical guide to staying afloat in the digital age, arguing that despite the technology, certain rules--such as the face-to-face meeting--still apply in business. 100,000 f...

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