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ISBN/UID: 9781009199285
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
"The book tells the story of an industry that is transforming under the impact of globalizing forces and digital technologies. Applying the Global Value Chain (GVC) theoretical framework to television for the first time, the book examines each val...
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missing page info
ISBN/UID: 9781009199285
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
"The book tells the story of an industry that is transforming under the impact of globalizing forces and digital technologies. Applying the Global Value Chain (GVC) theoretical framework to television for the first time, the book examines each val...