Operation China: From Strategy to Execution by Jimmy Hexter, Jonathan Woetzel

Operation China: From Strategy to Execution

Jimmy Hexter, Jonathan Woetzel

212 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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China has matured as a market--and the game has changed. Yesterday, multinationals grappled with fundamental strategic choices: Do we go to China? Whom do we partner with? Where should we invest? Winning in China was all about achieving approval t...

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