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250 pages • missing pub info (editions)
ISBN/UID: 9780333613702
Format: Hardcover
Language: English
Publisher: Palgrave MacMillan
Publication date: 13 September 1995
Description
The papers in this volume cover three major areas of International Business: Developments in Theory, The Foreign Market Servicing Strategies of Multinational Firms and Asia-Pacific Issues. The theory section examines the internationalisation proce...
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250 pages • missing pub info (editions)
ISBN/UID: 9780333613702
Format: Hardcover
Language: English
Publisher: Palgrave MacMillan
Publication date: 13 September 1995
Description
The papers in this volume cover three major areas of International Business: Developments in Theory, The Foreign Market Servicing Strategies of Multinational Firms and Asia-Pacific Issues. The theory section examines the internationalisation proce...