Convencer A La Gente Contando Historiasel Nuevo Arte De La Persuasión by Richard Maxwell

Convencer A La Gente Contando Historiasel Nuevo Arte De La Persuasión

Richard Maxwell

278 pages first pub 2010 (editions)

medium-paced
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Description

A media team explores the underlying principles of storytelling to demonstrate its importance to such aspects of business as making a successful sales pitch, marketing a product, and creating advertising design.

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