POP!: Create the Perfect Pitch, Title, and Tagline for Anything by Sam Horn

POP!: Create the Perfect Pitch, Title, and Tagline for Anything

Sam Horn

256 pages first pub 2006 (editions)

nonfiction business informative medium-paced
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Description

Why do some ideas break out and others fade away? What causes people to become so excited about a product that they can?t wait to tell their friends? How can an idea be communicated so that it catches fire in people?s imaginations? Popular author,...

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informative: 100%


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