The Global Code: How a New Culture of Universal Values Is Reshaping Business and Marketing by Clotaire Rapaille

The Global Code: How a New Culture of Universal Values Is Reshaping Business and Marketing

Clotaire Rapaille

304 pages • missing pub info (editions)

nonfiction business economics informative slow-paced
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Description

For decades, Clotaire Rapaille's work focused on how people's relationships with the most important concepts in their lives--love, health, and money, for instance--are guided by subconscious cultural messages. But recently, he has uncovered a new ...

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