The Entrepreneur in History: From Medieval Merchant to Modern Business Leader by Catherine Casson, Mark Casson

The Entrepreneur in History: From Medieval Merchant to Modern Business Leader

Catherine Casson, Mark Casson

148 pages • first pub 2013 (editions)

challenging informative medium-paced
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Covering the period c.1200-c.2000, this book examines entrepreneurship in a long-run historical perspective, investigating the characteristics of successful entrepreneurs and identifying the conditions which encourage entrepreneurship. The multipl...

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