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176 pages • missing pub info (editions)
ISBN/UID: 9781259589621
Format: Paperback
Language: English
Publisher: McGraw-Hill Education
Publication date: 10 April 2015
Description
From the bestselling coauthor of Positioning--essential tactics for success in every marketing arena With his 1981 classic, Positioning, Jack Trout (along with coauthor Al Reis) forever changed the way marketing strategy is done. In the more than ...
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176 pages • missing pub info (editions)
ISBN/UID: 9781259589621
Format: Paperback
Language: English
Publisher: McGraw-Hill Education
Publication date: 10 April 2015
Description
From the bestselling coauthor of Positioning--essential tactics for success in every marketing arena With his 1981 classic, Positioning, Jack Trout (along with coauthor Al Reis) forever changed the way marketing strategy is done. In the more than ...