Reputation 360: Creating Power Through Personal Branding by Lida Citroen, Patti Thorn

Reputation 360: Creating Power Through Personal Branding

Lida Citroen, Patti Thorn

180 pages first pub 2011 (editions)

business informative inspiring medium-paced
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Description

This inspiring "how to" book teaches professionals at all levels how to define, create and market their personal brand to target audiences. Effective marketing of a personal brand attracts key opportunities, ensure consistent value and empowers th...

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