The Marketing Game! (with Student CD ROM) With CDROM by William D. Perreault Jr., Charlotte H. Mason

The Marketing Game! (with Student CD ROM) With CDROM

William D. Perreault Jr., Charlotte H. Mason

128 pages first pub 1987 (editions)

informative lighthearted medium-paced
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Description

The Marketing Game is a competitive marketing strategy simulation that allows students the opportunity to apply their marketing knowledge in a fun and interesting way. The Marketing Game is applicable for all areas of Marketing and all levels beca...

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