Strategic Marketing Management in Asia: Case Studies and Lessons Across Industries by Khalid Hasan, Syed Saad Andaleeb

Strategic Marketing Management in Asia: Case Studies and Lessons Across Industries

Khalid Hasan, Syed Saad Andaleeb

592 pages missing pub info (editions)

nonfiction business economics medium-paced
Powered by AI (Beta)
Loading...

Description

With a view to continue the current growth momentum, excel in all phases of business, and create future leadership in Asia and across the globe, there is a felt need to develop a deep understanding of the Asian business environment, and how to cre...

Read more

Community Reviews

Loading...

Content Warnings

Loading...
Accept and close

By using The StoryGraph, you agree to our use of cookies.
We use a small number of cookies to provide you with a great experience.

Find out more