Small DATA: Uncovering the Hidden Needs of Consumers Around the World by Martin Lindstrom

Small DATA: Uncovering the Hidden Needs of Consumers Around the World

Martin Lindstrom

256 pages • first pub 2016 (view editions)

nonfiction business psychology technology adventurous informative reflective medium-paced
Powered by AI (Beta)
Loading...

Description

Named one of the "Most Important Books of 2016" by Inc.A Forbes 2016 "Must Read Business Book"Named a "Book Retailers Should Read in 2016" by Shelf AwarenessMartin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of "small data" in his...

Read more

Community Reviews

Loading...

Content Warnings

Loading...