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missing page info • first pub 2010 (editions)
ISBN/UID: 9780078028786
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
This is a textbook that instructors can connect with and students can learn from, in that it pulls them into the world of marketing through real-world applications. This textbook stays current by covering the hottest topics in this course area, su...
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missing page info • first pub 2010 (editions)
ISBN/UID: 9780078028786
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
This is a textbook that instructors can connect with and students can learn from, in that it pulls them into the world of marketing through real-world applications. This textbook stays current by covering the hottest topics in this course area, su...
Community Reviews
Content Warnings