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112 pages • first pub 2016 (editions)
ISBN/UID: 9781910593134
Format: Paperback
Language: English
Publisher: Selfmadehero
Publication date: 07 November 2017
Description
For the high-flying, heavy-drinking advertising boss Tom Banbury, the art of persuasion relies on an infiltration of the consumer's mind. In the case of his colleague and confidante Nikos Gazidis, the overdeveloped sense of empathy that makes him ...
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112 pages • first pub 2016 (editions)
ISBN/UID: 9781910593134
Format: Paperback
Language: English
Publisher: Selfmadehero
Publication date: 07 November 2017
Description
For the high-flying, heavy-drinking advertising boss Tom Banbury, the art of persuasion relies on an infiltration of the consumer's mind. In the case of his colleague and confidante Nikos Gazidis, the overdeveloped sense of empathy that makes him ...