The Naming Book: 5 Steps to Creating Brand and Product Names That Sell by Brad Flowers

The Naming Book: 5 Steps to Creating Brand and Product Names That Sell

Brad Flowers

180 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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NAME YOUR BUSINESS. TELL YOUR STORY. Advertising and marketing masters from Ogilvy to Godin have proven the value of words when it comes to building a brand, attracting an audience, and making a sale. In our increasingly crowded and noisy world, a...

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