Scan barcode
240 pages • first pub 2020 (editions)
ISBN/UID: 9780593084311
Format: Hardcover
Language: English
Publisher: Portfolio
Publication date: 09 June 2020
Description
The cofounder and chief branding officer of Red Antler, the branding and marketing company for startups and new ventures, explains how hot new brands like Casper, Allbirds, Sweetgreen, and Everlane build devoted fan followings right out of the gat...
Community Reviews
Content Warnings
240 pages • first pub 2020 (editions)
ISBN/UID: 9780593084311
Format: Hardcover
Language: English
Publisher: Portfolio
Publication date: 09 June 2020
Description
The cofounder and chief branding officer of Red Antler, the branding and marketing company for startups and new ventures, explains how hot new brands like Casper, Allbirds, Sweetgreen, and Everlane build devoted fan followings right out of the gat...