Principles of Marketing, Global Edtion by Philip T. Kotler, Gary Armstrong

Principles of Marketing, Global Edtion

Philip T. Kotler, Gary Armstrong

736 pages first pub 1980 (editions)

nonfiction business informative slow-paced
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This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.Learn how to create value through custom...

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