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248 pages • first pub 2007 (editions)
ISBN/UID: 9780415357791
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 01 July 2007
Description
Sports now constitute one of the most valuable forms of broadcast entertainment in today's lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. The specific regulatory culture governi...
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248 pages • first pub 2007 (editions)
ISBN/UID: 9780415357791
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 01 July 2007
Description
Sports now constitute one of the most valuable forms of broadcast entertainment in today's lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. The specific regulatory culture governi...