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224 pages • missing pub info (editions)
ISBN/UID: 9780415185363
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 12 March 1998
Description
Taking the soap opera as a case study, this book explores the 'parasocial interaction' people engage in with television programmes. It looks at the nature of the 'active viewer' and the role of the text in social psychology. It also investigates t...
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224 pages • missing pub info (editions)
ISBN/UID: 9780415185363
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 12 March 1998
Description
Taking the soap opera as a case study, this book explores the 'parasocial interaction' people engage in with television programmes. It looks at the nature of the 'active viewer' and the role of the text in social psychology. It also investigates t...